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  <description>Brandwatch trawls the Internet looking at news, blogs, forums and social media sites and finding mentions of your brands, companies, products  and people (called keywords).</description>
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  <keywords>Magpie; Brandwatch; Brand; Blogpulse; 360biz; Andiamo; Burrelles Luce; Brand Reputation; Brand Reputation Monitoring; Impact Factor; Internet Reputation Management; Millward Brown; New Media Strategies; Internet Reputation Monitoring; Monitoring UGM; Online Reputation Management; Web Reputation; Marketing Monitoring; Buzz Marketing; Share of Voice; User Generated Content; Strategic Brand Management</keywords>
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  <teaser>&lt;p&gt;&lt;span style="font-size: 1.1em;"&gt;&lt;strong&gt;Brandwatch 3.9&lt;/strong&gt;&amp;nbsp; | Released end of March 2009&lt;br /&gt;&lt;strong&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;span style="font-size: 1.1em;"&gt;&lt;strong&gt;"Introducing filtering and analysis of Brandwatch data by country, (Brandwatch will soon be going multilingual with French and German too) and we alpha release the Brandwatch Workbench- an intuitive, interactive reporting tool".&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt;</teaser>
  <text-1>&lt;p&gt;&lt;strong&gt;Brandwatch 3.8 |&lt;/strong&gt; Released Dec 2008&lt;strong&gt;&lt;br /&gt;&lt;/strong&gt;&lt;strong&gt;"Users can now create their own Brands and their own Trends&lt;/strong&gt;"&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;All graphs have a 'smoothing' option, which helps identify interesting data points&lt;/li&gt;
&lt;li&gt;For each web page where your brand is mentioned, we now highlight the words which match your brand&lt;/li&gt;
&lt;li&gt;More performance enhancements make the interface even more responsive&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;On the Crawler side:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;Brandwatch now covers Twitter, Facebook, Bebo, YouTube (and other video sites), TripAdvisor and Amazon reviews&lt;/li&gt;
&lt;li&gt;New smart logic identifies the date of pages, so that mentions are timestamped accurately&lt;/li&gt;
&lt;li&gt;Classifiers have been added for many new Brand industries&lt;/li&gt;
&lt;li&gt;Behind the scenes enhancements have further increased the Crawler's coverage&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Also, Brandwatch is now going multilingual - with Brazilian Portuguese our first supported foreign language. We have also released a simple API which lets you integrate Brandwatch with your own systems, and we have started work on a brand new reporting framework - more to be released about this soon.&lt;/p&gt;
&lt;p&gt;The result is that with &lt;strong&gt;Brandwatch 3.8 &lt;/strong&gt;you get &lt;strong&gt;even more data, better data, more features&lt;/strong&gt; and &lt;strong&gt;improved speed.&lt;/strong&gt;&lt;/p&gt;
&lt;hr /&gt;
&lt;p&gt;If you would like to book an online demo of the new release, &lt;strong&gt;please enter your contact details below&lt;/strong&gt; and someone from our team will get back to you to arrange a time and date which is convenient for you.&lt;/p&gt;
&lt;p&gt;The demo takes between &lt;strong&gt;5 and 15mins,&lt;/strong&gt; and you are welcome to ask as many questions as you like!&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</text-1>
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  <title>What's New?</title>
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  <updated-at type="datetime">2009-04-07T17:23:17+01:00</updated-at>
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